100 Little Things

Every day we do at least 100 things to provide our clients and community with the best possible veterinary experience.
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What makes us different?

1. Our Guiding Principle: they’re a part of your family. You’re a part of ours.

  1. Local shelter pets: from day one, we’ll provide thousands of dollars of free medical care each year to pets in Denver so that they’ll be ready for adoption.
  2. Neighborhood schools: We will also attend school science days and career fairs to encourage the next generation of veterinarians.
  3. We Love Historic Buildings: the Goodheart Building has been around for nearly one hundred years and we want to help maintain usage of this beautiful Denver architecture.
  4. Specialty Referrals: we are within 20-minutes of three partners. We have great choices to get your pet the best specialized care if needed.
  5. Sliding Doors: we designed exam rooms with sliding doors so we’ll never run over your pet (or its tail) when entering the room.
  6. Hiding Spots For Cats: we have nesting boxes in each room, as well as furniture in the lobby designed to help your kitty feel more secure.
  7. Coloring Wall: yes, this allows our fantastic team to showcase their artistic talent, but our “art wall” will also offer your children an outlet for theirs!
  8. Proactive Measures: we like to be proactive for fearful pets. If you and your pet both hate coming to the vet, call us ahead of your visit so we can plan a quick move through the lobby, have favorite treats ready, or discuss pet anti-anxiety medications for the visit, if appropriate.
  9. Post Adoption Care: we help promote care for shelter pets after adoption by participating in Colorado Veterinary Medical Association’s Connect for Care.
  10. Windows: we designed a huge viewing wall into our treatment area so you can see your pet being treated.
  11. Smiling Faces: we have amazing, talented, happy team members who love taking care of you.
  12. Coffee: freshly brewed coffee from our local partner Dazbog will be served fresh daily.
  13. Tours: we love to show off our hospital to clients and guests, at any time!

15. Tags: we engrave personalized Goodheart pet tags for our patients – as many as you want – forever!

  1. Comfy Lobby: for the short time you are in it, we want you and your pet to be comfortable.
  2. We Smell Good! we work hard to not “smell like a vet clinic” because we are anti-stink.
  3. Great Art: we partner with local pet artists to feature beautiful artwork on our walls.
  4. Snacks! nothing makes kids (and adults) happier than grabbing a snack and a drink.
  5. Kid Stuff: toys, coloring books, cartoons, and more to keep them occupied while we chat.
  6. Wine! we say “thank you” for giving us a try by giving you a bottle of red or white wine.
  7. Follow-Ups: we want to make sure everything is going well, so we’ll reach out to you often.
  8. Open Doors: there are no boundaries in our facilities; we want to partner with you in patient care. Ask us questions and join us in the treatment area.
  9. Getting on the Floor: most of our patients are more comfortable there, and so are we.
  10. Stress-Free: we constantly strive to provide low-stress experiences for our patients and clients. We use Fear Free and Cat Friendly Practice techniques.
  11. Doctor Time: our doctors take time to sit and chat because it’s the core of how we practice.
  12. Dental Exams: we are tooth fanatics, so come in any time for a free dental exam.
  13. Comfort Room: we have special rooms for deep discussions or to say goodbye to a beloved pet — a separate exit to the outside gives our clients privacy for tough moments.
  14. X-rays: we pinpoint issues with a state-of-the-art digital system providing quick, high-quality images.
  15. Surgery Suite: we perform procedures in a dedicated suite full of the best medical devices available.
  16. Referral Program: when you trust us enough to send us a new client, you both benefit!
  17. Behavior Training: we work closely with Denver’s go-to “dog whisperers” on all behavioral issues.
  18. Cremation Services: we work with hand-picked cremation service companies because they treat our patients like their own pets.
  19. Grassy Space: our hospital has nearby grassy space for day-boarded pets to enjoy.

35. We Do the Work: we will fill out and submit paperwork for rebates, rewards, insurance – it’s our job!

  1. Wi-Fi and TV: waiting is a pain and we minimize it… but if it happens, we have free Wi-Fi, TV and pet-focused coffee table books to browse.
  2. Scheduling: we care about flow and our schedule; emergencies happen, but we typically run on time.
  3. Dental X-rays: our digital system is crucial in providing the best care for your pet’s teeth.
  4. Technician Team: our vet techs are the best in the business, continually developing their skills.
  5. 24-Hour Phone Service: we provide 24-hour care by phone, so you know that we’ll always be there when you need us most.
  6. Efficient Design: we spent months with our architects designing the hospital to maximize functionality.
  7. Wellness: everything we do is to ensure our patients live long, happy and healthy lives. We offer cost-effective programs to identify issues early.
  8. Puppy / Kitten: we provide discounted packages for the crucial early days, including spay/neuter.

44. Client Rewards Program: your loyalty means a lot, and our program rewards you with special perks.

  1. Drop-Offs: we know you’re busy, so we welcome early appointment drop-offs and late pick-ups.
  2. No Hiding: our hospitalized patients are always close to our team so we can keep a watchful eye on them.
  3. Digital Records: our electronic medical record system is secure, accurate, and reliable.
  4. Vendors: we build relationships with vendor partners to provide the best products at the best prices.
  5. Lab: our on-site and reference laboratories provide comprehensive diagnostics for our patients.
  6. Kennels: our accommodations are clean, spacious, and comfortable for our patients.
  1. Cat-Friendly: we provide separate exam rooms, kennels and treatment areas for our feline friends. These areas even feature cat art on the walls!
  2. Feliway: we use cat facial pheromones to decrease stress, especially in cat-only areas.
  3. Telemedicine: our medical team has 24-hour access to a specialist network for case consultation.

54. Communication: we help team members become better communicators through ongoing education because it directly affects patient care.

  1. Collaboration: a core value here — our team works together to solve clinical challenges.
  2. Positive Mindset: we foster positive communication to help everyone stay productive and lower stress.
  3. Giving: for every $250 you spend, you can donate $5 to a community group.

58. Vet For A Day: we donate in-hospital experiences to local schools and community group fundraisers. This helps nonprofits raise funds and it helps encourage the next generation of veterinarians!

  1. Local magazines: we know you’re into Denver news. So our lobby is stocked with our town’s latest glossies.
  2. Internships: we mentor high school, college, and vet school interns to help build careers. If your student is a budding veterinarian, ask us about this program.
  3. Microchipping: we register every patient we microchip to make sure our patients are trackable if lost.
  4. Continuing Education: as a team, we are always learning and training to stay on the cutting edge of medicine.
  5. Info To Go: we send every client home with the complete record from their visit to ensure transparency and continuity of care
  6. Staff Development: we help our team members reach their career goals by providing individualized plans to foster their growth. We know happy team members make better caregivers.
  7. Teamwork = Success! we know teamwork is the only way toward continued growth and success.
  8. Boarding / Grooming: we research and build relationships with the best Denver pet service providers.
  9. Goodheart in The News: Dr. Spencer is passionate about educating the public about pet health. Media that includes her advice will be featured on our site.
  10. Community: From day one we’ve given back to our community. We engage with and support local community groups who work with kids and animals.
  11. Brodie the Big Dog and Broc the Big Cat: starting in 2020, our 12’ tall blow-up mascots will attend our events and occasionally visit the hospital.
  12. Advisors: our doctors are medical advisors to pet-related businesses and groups in Denver and beyond.
  13. Awesome Doctors: we will invite only the brightest, most caring, and experienced doctors to join our team.

72. Comprehensive Care: we provide complete pet care in our hospital, and we coordinate care with specialists when necessary.

  1. Education: we want you to understand what is happening; the more you know, the better we do our job.
  2. Passion: we are driven by a shared love of providing great care to pets and their people.
  3. Demonstration: nail trims, oral care, injections, blood sugar – no problem, we will teach you!
  4. Client Relationships: we feel lucky to be able to collaborate with you to provide care to your pet.
  5. Patient Relationships: working to provide health and happiness to our patients is deeply rewarding!
  6. Communication Training: we are involved in ongoing medical communication research and training for our team.
  7. Online Meds: our online pharmacy is an easy, convenient, and economical way to buy pet meds!
  8. Returns: if a diet we provide doesn’t work out, we will take it back for a full refund and find another solution.
  9. Vaccines: we respect the power of vaccination, and we use as few as possible, tailored to each patient.
  10. Medical Products: we investigate and select the best medical products available for our patients.
  11. Alternatives: we have partners in many alternative therapies to offer diverse treatment options including acupuncture work and more.
  12. Thanks: we say thanks in many ways, often in the form of a written note; we appreciate you!
  13. No Drama: we have a no-drama policy to create a workplace where we can actually get stuff done.
  14. Work / Life: although hard to balance, we create systems to help our teams achieve it.
  15. The “Why”: our culture is based on understanding why we are here and what we seek to achieve.
  16. Memorial Program: we honor each of our patients’ lives by making a financial contribution to help Denver animals in need.
  17. Go Local: As a Denver-founded company, we try at every opportunity to support other local businesses through patronage or referral.

90. The Human-Animal Bond: we value the role your pets play in your family; we treat them as if they were our own.

  1. Nutrition: great nutrition creates lifelong health and happiness; we offer the best expertise for our patients.
  2. 30-Minute Slots: we buck the industry trend and schedule plenty of time for our appointments.
  3. Saturdays: we are open for weekend appointments because we know you’re busy during the workweek.
  4. Surgery: scheduled or emergency, we provide most procedures right here, right now.
  5. Staying Connected: we love to show off your pets! So we post stories on social media; find us on Facebook, Twitter, and Instagram.
  6. Easy Appointments: easily schedule an appointment on our website or even through Google!
  7. Goodheart Swag: t-shirts and hats for humans; leashes, tennis balls, and water bowls for our furry friends!
  8. Website: our mobile-friendly website is a great, up-to-date resource for both you and your pet.
  9. Feedback: good or bad, we love hearing about your experience – it helps us be even better.
  10. Client Appreciation Events: we host annual client parties to say thank you for being a part of our family, including Santa Paws Photos and anniversary celebrations.

Get in touch!

Use the form below and a member of our team will get back to you as quickly as possible.

We’re here to help.

Have questions? We’re here to help! Our hospital is open, inviting and modern. Please don’t hesitate to contact us or stop by.


389 S Broadway
Denver, CO 80209


Mon-Fri: 7:30am – 6:00pm
Sat: 8:00am – 12:00pm

We provide 24-hour care by phone, so you know that we’ll always be there when you need us most.

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389 S Broadway
Denver, CO 80209

Mon-Fri: 7:30am – 6:00pm
Sat: 8:00am – 12:00pm
Sun: Closed